DOI: https://doi.org/10.31253/pe.v18i2

Published: 2020-05-20

Articles

Digital Marketing Study, Through Instagram Media Case Study of Private Universities in the Tangerang Region

Indra Gunawan, Tjong Se Fung, Diana Silaswara

1-10

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The Effect of Product Diversification on the Purchase Decision of Telkomsel Loop Simcards (Case Study of Bandung State Polytechnic Students)

Henny Noviany

11-15

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THE IMPACT OF QUALITY PERCEPTION AND VALUE PERCEPTION TOWARD PURCHASE INTENSITY (SURVEY COFFEE SHOP VISITORS IN PADANG CITY)

Agriqisthi Agriqisthi, Rasidah Nasrah

16-27

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An Overview of the Development Electronic Wallet in Encouraging Economic Growth in the Indonesian Territory

Andres Dharma Nurhalim

28-35

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FINANCIAL PERFORMANCE: THE ROLE OF GOOD CORPORATE GOVERNANCE (CASE STUDY IN THE MANUFACTURING COMPANIES OF BASIC AND CHEMICAL INDUSTRIAL SECTORS REGISTERED ON THE INDONESIA STOCK EXCHANGE 2016-2018)

Ari Susanti, Sri Lestari

36-47

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TESTING HALAL LABELS, PRODUCT QUALITY, CELEBRITY ENDORSER AND REFERENCE GROUP OF WARDAH PURCHASE DECISIONS

Ginanjar Rahmawan, Vita Putri Banwuati

48-55

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THE EFFECT OF PROFESSIONALISM ON EMPLOYEE WORK PRODUCTIVITY AT SAKURA JAYA COMPANY

Rinintha Parameswari, Fidelis Wato Tholok, Pujiarti Pujiarti

56-68

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DYNAMIC CAPABILITIES EROSION IN INDONESIA’S RETAIL INDUSTRY: CONSUMERS’ PERSPECTIVE ON MATAHARI DEPARTMENT STORE

Riveria Sari, Ferri Woejaya, Teofilus Teofilus

69-81

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THE EFFECT OF MANAGERIAL OWNERSHIP, PROFITABILITY, SOLVABILITY AND COMPANY SIZES ON PROFIT MANAGEMENT IN PROPERTY AND REAL ESTATE COMPANIES WHICH ARE IN THE INDONESIAN STOCK EXCHANGE PERIOD 2013 – 2017

Rosa Dwi Agsari

82-95

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ROLE ANALYSIS OF ELABORATION LIKELIHOOD MODEL IN INFLUENCES OF PURCHASING INTERESTS BY ONLINE, EMPIRICAL STUDY IN AUTHENTICSTORESBY

Felicia Yvonne Reynaldy, Irantha Hendrika Kenang, Timotius F.C.W. Sutrisno

96-108

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THE INFLUENCE OF CAPITAL STRUCTURE, WORKING CAPITAL ROUND, AND INTELLECTUAL CAPITAL STRUCTURE ON CORPORATE VALUE IN FOOD AND BEVERAGES SECTOR MANUFACTURING COMPANIES LISTED IN INDONESIA STOCK EXCHANGE IN 2015-2018

Susanto Wibowo, Ronaldo J.

109-118

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