DOI: https://doi.org/10.31253/pe.v22i3

Diterbitkan: 2024-09-17

Articles

Pengaruh Harga Dan Kualitas Produk Terhadap Keputusan Pembelian Pada Kopi Nako Waisata Cibubur

Nico Sharon Purba,  Universitas Singaperbangsa Karawang,  Indonesia
Asep Maulana,  Universitas Singaperbangsa Karawang,  Indonesia

1-10

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3078
Abstract views: 216 / PDF downloads: 151

The Influence of Product Diversity and Product Quality on Purchasing Decisions at Miniso Resinda Park Mall Karawang

Manajemen Pemasaran

Mila Sari Nurasyiah,  Universitas Buana Perjuangan Karawang,  Indonesia
Citra Savitri,  Universitas Buana Perjuanagan Karawang,  Indonesia
Syifa Pramudita Faddila,  Universitas Buana Perjuanagan Karawang,  Indonesia

11-23

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3083
Abstract views: 205 / PDF downloads: 129

The Influence of Debt To Equity Ratio and Earning Per Share on Share Prices in Coal Mining Sub-Sector Companies Listed on the Indonesian Stock Exchange in 2020-2023

Risma Ariyani,  Universitas Singaperbangsa Karawang,  Indonesia
Cecep Hermana,  Universitas Singaperbangsa Karawang,  Indonesia

24-36

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3085
Abstract views: 202 / PDF downloads: 96

The Effect of Job Pressure and Task Complexity on Performance with Resilience Ability as Moderator

Maxi Yehuda,  Universitas Buddhi Dharma,  Indonesia
Andre Manuel,  Universitas Buddhi Dharma,  Indonesia
Fransisca Imanuel,  Indonesia

37-51

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.2778
Abstract views: 326 / PDF downloads: 91

The Influence Of Product Quality, Brand Trust, And Customer Satisfaction On Customer Loyalty Of Bening’s Skincare Products In Batam

Aurora Maulidina Nabila,  Universitas Putera Batam,  Indonesia
Triana Ananda Rustam,  Universitas Putera Batam,  Indonesia

52-63

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3112
Abstract views: 254 / PDF downloads: 131

The The Effect Of Person-Job Fit And Person-Organization Fit On Employee Performance With Individual Capacity As Moderation

Cindy Yonuari,  Universitas Buddhi Dharma,  Indonesia
Deni Septiawan,  Indonesia
Anes Marceline,  Indonesia

64-77

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.2900
Abstract views: 368 / PDF downloads: 242

Blueprint Rantai Dingin ID FOOD Mega Kuningan

Elan Pramudiansyah,  Universitas Ciputra,  Indonesia

78-89

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3117
Abstract views: 182 / PDF downloads: 68

Pengaruh Pendapatan Orang Tua dan Gaya Hidup Terhadap Pengelolaan Keuangan Mahasiswa Manajemen Universitas Singaperbangsa Karawang

Melinda,  Universitas Singaperbangsa Karawang,  Indonesia
Irvan Yoga Pardistya,  Universitas Singaperbangsa Karawang,  Indonesia

90-99

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3106
Abstract views: 289 / PDF downloads: 107

The Effect of Product Quality, Trust, and E-Wom on Purchasing Decisions for The Originote products on Tiktokshop

Ruma Isyah Putri Mahing,  Universitas Putera Batam,  Indonesia
Nora Pitri Nainggolan,  Universitas Putera Batam,  Indonesia

100-111

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3125
Abstract views: 269 / PDF downloads: 170

Meningkatkan kinerja karyawan melalui Motivasi , Disiplin dan Sistem Kerja (HPWS)

Dedy Nugroho,  Universitas Ciputra,  Indonesia

112-124

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3124
Abstract views: 85 / PDF downloads: 53

The Influence Of Business Strategy, Environmental Management, On Competitive Advantage Mediated By Innovation In Eco-Friendly Culinary Umkm In Yogyakarta City

Perdana Fiara Finda,  Universitas Pembangunan Nasional “Veteran” Yogyakarta,  Indonesia
Sabihaini,  Universitas Pembangunan Nasional “Veteran” Yogyakarta,  Indonesia
Heru Tri Sutiono,  Universitas Pembangunan Nasional “Veteran” Yogyakarta,  Indonesia

125-136

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3127
Abstract views: 96 / PDF downloads: 71

Analysis of Consumer Purchase Decisions in Tangerang Old Market with Consumer Satisfaction as an Intervening Factor

Diana Silaswara,  Universitas Buddhi Dharma,  Indonesia
Agus Kusnawan,  Universitas Buddhi Dharma,  Indonesia
Eso Hermawan,  Universitas Buddhi Dharma,  Indonesia

137-147

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3137
Abstract views: 168 / PDF downloads: 82

A Effect of Influencer Marketing and Online Customer Review On Online Purchasing Decisions (Case study on Generation Z as Shopee Users in Karawang Regency)

Nurul Nuruh Wahyuni,  Universitas Singaperbangsa Karawang,  Indonesia
Ina Ina Ratnasari,  Universitas Singaperbangsa Karawang,  Indonesia

148-158

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3115
Abstract views: 929 / PDF downloads: 544

The Role of Perceived Enjoyment as a Mediating Influence of Perceived Usefulness and Perceived Ease of Use on Online Shopping Intention (Survey on prospective buyers through E-commerce Shopee in DIY)opping Intention (Survey on prospective buyers through E-commerce Shopee in DIY)

Ayu Frita,  UPN Veteran Yogyakarta,  Indonesia
Widhy Tri Astuti,  UPN Veteran Yogyakarta,  Indonesia
Heru Tri Sutiono,  UPN Veteran Yogyakarta,  Indonesia

159-173

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3164
Abstract views: 213 / PDF downloads: 103

Brand Image, Product Quality and Promotion Influence Towards the Decision to Purchase Milo in Batam City

Ajeng Nur Aulia Putri,  Universitas Putera Batam,  Indonesia
Yunisa Oktavia,  Universitas Putera Batam,  Indonesia

174-184

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3162
Abstract views: 173 / PDF downloads: 108

The Influence Of Price, Product Quality, And Promotion On Purchasing Decisions On Toast Store In Tangerang City

Saddha Budianto Kirtileka,  Universitas Buddhi Dharma,  Indonesia
Pujiarti Pujiarti,  Universitas Buddhi Dharma,  Indonesia
Andy Andy,  Universitas Buddhi Dharma,  Indonesia

185-196

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3190
Abstract views: 312 / PDF downloads: 107

The Influence of Financial Literacy and Financial Inclusion on Investment Decisions in Generation Z in West Java

Lusi Sawitri,  Universitas Muhammadiyah Sukabumi,  Indonesia
Acep Suherman,  Universitas Muhammadiyah Sukabumi,  Indonesia
Ade Sudarma,  Universitas Muhammadiyah Sukabumi,  Indonesia

197-208

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3207
Abstract views: 295 / PDF downloads: 136

Analysis Of The Subsidized Home Ownership Loan (Kpr) Granting Process In Preventing Non-Performing Loans (Case Study At PT. Bank Tabungan Negara Sukabumi Branch Office)

Siti Ambar Alya Hanifah,  Universitas Muhammadiyah Sukabumi,  Indonesia
Tina Kartini,  Universitas Muhammadiyah Sukabumi,  Indonesia
Risma Nurmilah,  Universitas Muhammadiyah Sukabumi,  Indonesia

209-218

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3206
Abstract views: 182 / PDF downloads: 64

The Effect of Cash On Delivery, Free Shipping Promos on Customer Reviews with Purchase Decisions as an Intervening Variable on the Shopee Marketplace Site in the Tangerang City Area

Alexander,  Universitas Buddhi Dharma,  Indonesia
Yanti Pusp Rini,  Universitas Buddhi Dharma,  Indonesia
Toni Yoyo,  Universitas Buddhi Dharma,  Indonesia

219-229

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3211
Abstract views: 389 / PDF downloads: 200

The Influence of Sense and Perception Risk Regarding Interest in Visiting New Ciputri

Athfal Febrian,  Universitas Singaperbangsa Karawang,  Indonesia
Abdul Yusup,  Universitas Singaperbangsa Karawang,  Indonesia

230-242

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3167
Abstract views: 117 / PDF downloads: 54

The Effect of Security and Perceived Ease of Use on Repurchase Intention in Online Marketplace Consumers with Trust as Mediation (Case: Marketplace "T" in Jakarta)

Tommy Setiawan Ruslim,  a:1:{s:5:"en_US";s:24:"Universitas Tarumanagara";},  Indonesia

243-254

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3210
Abstract views: 244 / PDF downloads: 148

Analysis Of The Implementation Of The Internal Control System In Fixed Asset Management (Case Study On: University Of Muhammadiyah Sukabumi)

Resti Heriyanti,  Universitas Muhammadiyah Sukabumi,  Indonesia
Sulaeman,  Universitas Muhammadiyah Sukabumi,  Indonesia

255-264

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3217
Abstract views: 197 / PDF downloads: 85

Analysis Of People's Business Credit (KUR) In Effectiveness Of Increasing Kur Distribution (Case Study Of The State Savings Bank (BTN) Kc Sukabumi)

Zakiah Nur Latifah zakiahnurlatifahsmi@gmail.com,  Universitas Muhammadiyah Sukabumi,  Indonesia
Venita Sofiani,  Universitas Muhammadiyah Sukabumi,  Indonesia

265-276

Pdf (English)
DOI : https://doi.org/10.31253/pe.v23i1.3218
Abstract views: 165 / PDF downloads: 103

Effectiveness of Using Accounting Computer Applications in Accounting Learning

Sedana Wibawa,  Politeknik Negeri Bali,  Indonesia
Ni Putu Rita Sintadevi,  Indonesia
Made Ayu Jayanti Prita Utami ,  Indonesia
Upayana Wiguna Eka Saputra ,  Indonesia

277-287

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3219
Abstract views: 318 / PDF downloads: 159

Analysis of Factors Affecting the Risk of Business Failure of Food Sector SMEs in Binjai City

Mhd Restu Razaq,  Institut Bisnis Informasi Teknologi dan Bisnis,  Indonesia
Robin,  S.T. Manajemen Bisnis Multi Sarana Manajemen Administrasi dan Rekayasa Teknologi,  Indonesia
Adi Harianto,  Institut Bisnis Informasi Teknologi dan Bisnis,  Indonesia
Muhammad Fathoni,  Politeknik Unggul LP3M,  Indonesia
Nasib,  Institut Teknologi dan Bisnis Indonesia,  Indonesia

288-301

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3222
Abstract views: 282 / PDF downloads: 104

The Influence Of Burnout And The Non-Physical Work Environment On Employee Performance At PT Saudara Buana Samudera Medan

Elyzabeth Wijaya,  Institut Teknologi dan Bisnis Indonesia,  Indonesia

302-313

Pdf (English)
DOI : https://doi.org/10.31253/pe.v22i3.3229
Abstract views: 227 / PDF downloads: 96